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May 20, 2006

5Million Will Buy Sony's PS3 'If It Didn't Have Games'


PlayStation 3

In a recent interview with gaming site CVG, Sony's Euro CEO David Reeves admits key PS3 launch titles like Heavenly Sword will now appear in 2007 missing the November 17 launch day. He follows up this comment by saying "for the first time we are not going to go just for hardcore gamers".

"[Sony] have built up a certain brand equity over time since the launch of PlayStation in 1995 and PS2 in 2000" Following that he says "the first five million are going to buy it, whatever it is, even it didn't have games."






 

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