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January 22, 2006

Apple Computer losing creative edge?


Apple , Apple Video iPod , ipod

apple_ad.jpg

Apple Computer is under fire by underground folk, following the unveiling of their new advertisement for the Intel IMac.

Apple's new advertisement is almost identical to The Postal Service's "Such Great Heights" video says their label, Sub Pop.

Images from tech site Engadget show the huge similarities

After the drama surrounding , similarities between a recent Eminem advertisement & a Lugz commercial from years ago ... one would think the creative department at Apple would try to innovative as oppose to cloning.

Note from The Postal Service

It has recently come to our attention that Apple Computers' new television commercial for the Intel chip features a shot-for-shot recreation of our video for 'Such Great Heights' made by the same filmmakers responsible for the original. We did not approve this commercialization and are extremely disappointed with both parties that this was executed without our consultation or consent. -Ben Gibbard, The Postal Service







 

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