CNET News.com recently caught up with Reggie Fils-Aime, executive vice president of sales and marketing for Nintendo America, and asked him about the company's plans going forward.

Shorthand Goodies

True Xbox 360 Experience will cost you $700 - Nintendo plans to target poor folk.

"For American consumers to get into the Xbox 360 franchise, with games and extra contollers, they had to spend more than $700, not including an HD TV, which is really the only way to positively experience 360. We resolve at Nintendo to remain within reach for the vast majority of our consumers.

Sony's PSP has more buzz the Nintendo DS?

The DS is outselling PSP across the world. The DS is also generating huge buzz in the blogosphere. The fact is, we have a number of not only worldwide but even U.S.-centric million-unit selling games, and Sony doesn't.

We have games that are successfully expanding the audience for gaming for DS, and that's not true for Sony. The buzz for the DS is huge and growing, and the most anticipated handheld titles are on our platform, not on Sony's.